There is real competition and then the opposite of competition.
Internal and external.
Other bands and music groups that already offer these services merged together are normally at a much higher quantity, with less personal interaction.
Music groups that travel to smaller places normally do not engage as much or teach, train, and share.
Perhaps the most important competitors whose toes it is important to not step on is those who are already involved in the music at the church. Paid or unpaid.
Engagement and interacting with people is huge part of the plan - it is not just in and out, a few fans and some pictures. If we are given the time to work with people, we will.